AREAS OF EXPERTISE
Print + Digital Design
Creative Team Management
Branding Implementation
Communication Strategy
Creative direction is more than aesthetics—it’s the strategic engine that drives business transformation and audience trust.
As a Creative Director and design leader, I specialize in navigating complex stakeholder ecosystems to deliver cohesive, multi-channel brand experiences. From scaling creative operations for a national healthcare system to driving unprecedented digital engagement for higher-education institutions, I design the systems, teams, and strategies that allow great work to thrive at scale.
Below are some of the brands I have been proud to represent.
Print design is where my career as a communication professional began. The foundation there allowed me to expand my skills, and experiment with a variety of materials and printing techniques.
Digital
Creating digital front doors and connecting audiences to resources they need is one of the more rewarding aspects of my work. I also love the speed of feedback you can get in this space as a marketer. Was your post on the mark? Wait 24 hours and you will know the answer.
Environmental Design
Transforming spaces one giant image at a time.
Social Media Case Study
Creating successful campaigns in difficult environments: social marketing meets social media during the 2020 pandemic.
Experience
All the important bits from my resume and LinkedIn information.